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Interactive
Strata-G Force

SENCO Full Line Catalog CD-ROM

SENCO Planogram

Strata-G Capabilities Presentation

SENCO Full Line Catalog CD-ROM -  Title Screen |  Page 1 |  Page 2 |  Page 3 |  Page 4
SENCO was provided with many technical challenges when it came to staying competitive in the power tools market. Catalogs and collateral materials were becoming too expensive to keep updated, and the web site wasn't always available to those out in the field handymen. It was decided that a Catalog CD-ROM would be an excellent cost saving measure, as well as a slick presentation material for sales folks to use when selling SENCO tools.

I have included this presentation because it is an example of how I designed within a pre-existing set of standards. I was in charge of using an established SENCO identity, and making it usable and functional for multimedia.

The designs were executed in Photoshop and brought into Director. I was only in charge of the design of this piece, as the programming in Director was supplied by other team members.
 
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